ABOUT

 

WHAT THE ELL?

We are ELL,

a contemporary jewelry bottega run by second-generation goldsmiths, creating unique and bespoke fine jewelry in precious metals.

Our goal is to create something truly unique:

Wearable sculptures crafted using techniques from our heritage combined with continuous experimentation. Post-modern heirlooms that, when observed, make you stop, stare, and think...

- WHAT THE hELL I’M LOOKING AT ? -

WHO THE ELL?

Lorenzo and Luca Cavolini, millennial brothers born in Genoa;

After completing high school, both brothers, at different times, moved to Milan.

Luca is the skilled hand that crafts each ELL jewel, while Lorenzo takes care of the creative and art direction, as well as all-round brand necessities.

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WHEN THE ELL?

Right after his apprenticeship at their father's studio, Luca joined Lorenzo in Milan in 2012, and thus ELL was born, initially focusing solely on bespoke jewelry.

In April 2014, they opened their Milanese bottega, which has been operational since then, producing numerous collections and exploring many creative paths.

 

WHY the ELL?

ELL stands for the letter L, as Lorenzo, Luca and Luigi (their father).